5 Essential Tips for Your Next Corporate Narration Project

Your new corporate video is the face of your brand. It's your chance to shape your company's image, train your team, or explain a complex product. But if the narration is flat, robotic, or unprofessional, your message is dead on arrival.

Choosing the right professional narrator for your corporate video is the single most important factor for success. But what should you look for? As a narrator who has specialized in this field for over two decades, here are the essential corporate narration tips I share with all my clients.

What to Look for in a Voice Actor for Your Corporate Narration Video

1. Look for Proven Corporate Experience

Corporate narration is a specific skill. It's not the same as a cartoon, a movie trailer, or even a radio ad. A true professional will have an impressive and easily accessible track record of corporate work.

Look for samples that include:

• Explainer Videos

• E-Learning & Training Modules

• Promotional Brand Videos

• Internal Communications

This experience is your assurance that the voice actor for your business video understands the unique requirements of the genre—from nailing technical jargon to projecting a tone of confident authority.

2. Prioritize a Voice That Connects

One of the biggest mistakes I see is clients looking for a "voice that captivates." What they often mean is a deep, booming "announcer" voice.

That voice went out of style with parachute pants and Furbies.

Today’s audiences crave authenticity and connection, even in a business setting. Don't just look for a "nice voice"; look for a skilled storyteller. You need a voice that is not only clear and concise but also engaging. Can they infuse energy and genuine emotion into the script? A great narrator ensures your audience remains focused and, more importantly, retains the information.

3. Demand Versatility and Adaptability

Your brand isn't one-note, and your narrator shouldn't be either. The tone you need for a sensitive HR training video is completely different from the one you need for a high-energy product launch.

A true professional's versatility will shine through in their work. Whether your project revolves around:

• Technology: Needing a clear, intelligent, and modern tone.

• Finance: Requiring a voice of trust, authority, and security.

• Healthcare: Demanding a tone that is compassionate, reassuring, and precise.

Look for a narrator who can adapt seamlessly to your brand's specific message.

4. Insist on a Professional-Grade Studio

This is a non-negotiable. You can hire the best voice actor in the world, but if they are recording in an echoey closet or a noisy room, the audio will be unusable. Your video editor will be frustrated, and your final product will sound amateurish.

Their demo is your first clue. Does it sound crisp, clear, and rich? Any professional you hire should be able to provide broadcast-quality audio from a properly treated home studio.

5. Hire a Partner, Not Just a Voice

When you hire a professional narrator for corporate video, you're not just buying an audio file. You're hiring a reliable, self-employed partner for your project.

Are they responsive? Do they communicate clearly? Do they understand file formats, deadlines, and the revision process? Finding an experienced partner who makes the entire process easy is just as important as the voice itself.

The Final Takeaway

Your corporate video is an investment. The right narrator protects that investment.

With over 25 years of experience, I've built my career on these exact principles. I provide a captivating, versatile voice from a broadcast-quality studio, all while acting as a reliable partner for my clients. If you're looking for a professional narrator who understands the unique demands of corporate projects, I invite you to listen to my demos.

Thanks for Reading!

To learn more about me, hear some samples, or download my demos, just go to www.tomdheere.com.

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Tom Dheere is a voice actor with over 25 years of experience narrating just about every type of voiceover you can think of. He also helps other voice talents navigate the voiceover industry as the VO Strategist. When not voicing or talking about voicing, he produces the sci-fi comic book Agent 1.22.