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  • Writer's pictureTom Dheere


Over the years, I've discovered there are three things that both clients and voice talents must do to set each other up for success. They are...

1. Communicate Client: before a single word is recorded, make sure your voice talent has the finalized script (check with your legal department!), a pronunciation guide (if necessary), and clear direction in terms of tone, pace, and audience. 2. Communicate Voice Talent: make sure you know the desired technical settings; sample rate, mono/stereo, and resolution especially. Also, find out your client's preferred output (mp3, wav, etc.) and method of delivery (FTP, DropBox, Hightail, etc.) 3. Communicate Client and Voice Talent: agree on the rate and usage of the project BEFORE you start the project. The Retake Policy must be crystal-clear. This can make or break the relationship! Make sure the billing cycle, form of payment, currency, and contact info are known upfront. Sense a pattern here? Strong, clear lines of communication are critical to set everyone up for success and establish the potential for a long-term relationship.

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